Roadshow Launching Scala2

With the launch of the new SCALA2 water booster pump, Grundfos offers homeowners perfect water pressure in all taps, at all times and at a very affordable price.

Low or varying water pressure is as common as it is inconvenient. In fact, a recent
survey showed that 80% of all homeowners deal with this issue from time to time.
But now, a new water booster pump from Grundfos is about to change the game.
SCALA2 is designed for residential buildings with up to 3 floors and 8 taps. It’s suitable for indoor and outdoor installation. Boosting from mains: Increases the
water pressure delivered by city mains. Boosting from tanks: Increases the water pressure from roof tanks, break tanks and ground tanks, including rainwater tanks. Boosting from shallow wells: Pumps water from a depth of 8 metres.

SCALA2 Key Features:

  • Intelligent pump Control
  • Inverter
  • Dry-running Protection
  • Low noise level
  • Easy installation
  • Less power consumption
  • Suitable for indoor and outdoor installation
  • Can be running on 150 - 300 voltage
  • Self Priming

The event took place at the Holiday Inn Hotel Jakarta on Saturday, September 24th, 2016, attended by 72 people from 29 stores. DBS team brings new concept to this launching. After a dancing performance, they played a theatrical drama showing the superiority of SCALA2. Besides showing running demo and marketing materials, audiences were welcome to operate running demo to experience the fantastic performance of SCALA2 compared to competitors.

The event took place at the Trans Luxury Bandung on Monday, October
10th, 2016, attended by 62 people from 23 stores. In this event we brought the
same concept as the launch in Jakarta, with theatrical show and demo product.

To continue the succes, we held an event in Bali. The event took place at the Courtyard Nusa Dua on Saturday, October 22th, 2016, attended by 67 people from 27 stores. In this event, the culture of bali was our central theme in this event.

When we launched SCALA2 in Surabaya, we brought a different concept, we had a magician revealing the product. The event took place at the Bumi Surabaya Hotel on Friday, October 28th, 2016, attended by 44 people from 13 stores. All customers were very interested in this product.

We continued the roadshow to central Java, and the first city we came was Solo. The event took place at the Royal Surakarta Heritage on Wednesday, November 9th, 2016, attended by 25 people from 9 stores.

The second city in Central Java was Jogja. The event took place at the Hotel Tentrem on Thursday, November 10th, 2016, attended by 25 people from 14 stores.

The last city in Central Java Was Semarang. The event took place at the Hotel Gumaya on Saturday, November 12th, 2016, attended by 17 people from 12 stores.

We go back to West Java to continue our success. The event took place at the Aston Cirebon on Tuesday, November 29th, 2016, attended by 33 people from
15 stores.

After we got success in Java island, we continue our roadshow to Sumatera island. We choosen Pekanbaru. In this event, we held 2 days consist of 1 day for training intended to installer and 1 day for launching intended to Shop owner. The event took place at the SKA CO Ex on Saturday, December 10th, 2016, attended by 49 people from 18 stores.

On the tenth, we visited Tangerang. The event took place at the Mercure on Wednesday, December 14th, 2016, attended by 20 people from 9 stores.

On the last event, we held in Bogor. The event took place at the D’Leuit on Thursday, December 15th, 2016, attended by 18 people from 6 stores.