Mads Nipper to lead industry’s climate efforts

The government has an ambitious goal for Denmark to reduce its emission of greenhouse gasses by 70 percent compared to 1990 by 2030. This should be possible with the help of 13 climate partnerships presented at Marienborg on Wednesday afternoon. At the same time, Mads Nipper was introduced as chairman of the climate partnership for production companies.

On the right track
The sector having Mads Nipper as chairman includes all production except from the food, concrete and brick industries. Industry has Denmark’s third largest potential for reducing greenhouse gas emissions only surpassed by agriculture and transport.

“Since 1990, greenhouse gas emissions from production companies have halved in Denmark. This is a trend, we must carry on - we just have to be more ambitious. We must put even higher demands on ourselves, dare to take the lead and develop long-term solutions,” says Mads Nipper and continues:

“We must be visionary and create innovative solutions for the benefit of all, and this is only possible if the government, industry, the sectors and all parties of the labour market work together. At the same time, we must ensure the involvement of companies as well as trade unions and other stakeholders”.

Several Danish companies already make products and solutions, which contribute to reducing the energy consumption and C02  emission, and Mads Nipper will work to promote them both in Denmark and abroad. In this way, Danish industry can also help encourage the global efforts for the climate.

Natural social responsibility
Mads Nipper himself represents a company that makes a significant difference to the climate with its energy efficient products and solutions, and the company has a tradition of taking responsibility in relation to the rest of the society. Therefore, it is perfectly natural for him to accept the new task as chairman of the government’s climate partnership for production companies.

“As companies, we are part of society, and as a result the challenges of Denmark are also our challenges. Through a broad collaboration with politicians, the business community and the trade union movement, we can develop green solutions that are socially balanced, and which can secure future work places, welfare and prosperity,” says Mads Nipper.

As chairman of the climate partnership for production companies, it is his responsibility to make a roadmap that will show the way for the sector’s C02  reductions towards 2030.