The 2030 Water Resources Group (2030 WRG) has just recently accepted a new member into its ranks. The Danish pump manufacturer, Grundfos, has joined the private-public-civil society cooperation. Among its members are the World Economic Forum, the International Finance Corporation, the World Wildlife Fund, companies such as Nestlé and Coca Cola as well as multilateral agencies as Swiss and Swedish development cooperations.
"We are very excited to have Grundfos on board. By pioneering new technologies, they contribute to global sustainability. The private sector is a major source of innovations and good practices that enhance the efficiency of water use. Working in partnership with government, civil society and other stakeholders, the private sector can provide complementary knowledge, experience, insights and convening power to address issues of water resources management," says Peter Brabeck-Letmathe, Chair of the 2030 WRG Governing Council and Chairman of the Board of Directors of Nestlé.
Grundfos has a strong tradition of developing water and energy-efficient solutions, such as solar-driven pumps and efficient water treatment systems.
Water is repeatedly highlighted as one of the most serious issues the world is facing. For two consecutive years, The World Economic Forum has identified the water crisis as the number one global risk for the coming years in its Global Risks Report and it is an area of highest interest at the World Economic Forum's annual meeting in Davos, Switzerland.
"2030 WRG addresses one of the most important and urgent issues in today's world, and now is the time to move from dialogue to accelerating change. Water is essential for basic survival, food production and business growth. We are dedicated to working towards a more sustainable future that is equally beneficial to our employees, business partners and society," says CEO of Grundfos, Mads Nipper.
In addition to developing water and energy-efficient solutions, Grundfos also aims at reducing its own total water consumption by 50 percent compared to 2008 levels.